Knowing which sneakers will resell for money is important for anyone who wants to make money selling shoes. It’s not too difficult to figure out which sneakers will resell for more than their retail prices.
There are several factors that decide how much a pair of sneakers will resell for.
You could always join a reselling cook group and pay them a monthly fee to let them tell you which sneakers will resell for good money each month. But that costs a lot of money and might not be worth the investment, especially since you can figure it out yourself.
Here’s how to find out which sneakers will resell and which won’t.
- Popular models of sneakers
- Collaboration sneakers
- Limited edition sneakers
- Low stock numbers
- Resell the best sizes
- Conclusion
Popular models of sneakers resell for good money
Trending models of sneakers always resell for good money. There are also profitable sneaker brands to look out for as well.
By focusing on popular sneaker models and brands, you can almost guarantee you’ll always be reselling sneakers for good money.
There is an entire list of sneakers to resell in 2022 that goes into more depth about popular models ob sneakers.
In 2020, the Air Jordan 1 model of sneakers resold for a lot of money. They were trending on social media and both men and women were wearing the sneakers. They sold out immediately and resold for double and sometimes triple their retail value.
Nowadays, some Yeezy models resell better than others and Air Jordan 4s are more popular than Jordan 1s.
Collaboration sneakers
Sneakers that involve collaboration between two brands or an artist and a brand usually resell for the most money. Travis Scott, Off-White, Fragment, Sacai, all of these artists and brands make collaboration sneakers that resell for a lot of money.
Collaboration sneakers are very sought after and usually limited. That’s why they almost always resell for a lot of money.
If you learn about any collaboration sneakers releasing, they are likely going to resell for more money.
Limited edition sneakers
Sneakers that are limited edition are hard to come by. Limited edition sneakers trend upward in value because collectors seek after them and there are fewer pairs made.

An example of a limited edition pair of sneakers are the Nike Kobe 6 Protro Mambacita Sweet 16 shoes..
They aren’t a collaboration sneaker because they are Kobe’s signature line. They were produced in very limited quantities and they will likely never be made or sold by Nike again.
Pairs like those Kobe 6 Mambacita shoes resell for a lot of money, sometimes thousands more than their retail price.
Low stock numbers
Stock numbers also determine how much a sneaker resells for on the aftermarket. Even unpopular pairs of sneakers will resell for more money if there aren’t many pairs available.
On the contrary, popular pairs of sneakers that are general releases and made in large quantities won’t resell for as much money since the stock numbers are high. Supply and demand determine the market value of sneakers and any other kind of item to resell.
General releases are usually not the best pairs of sneakers to try and resell because they are produced in such high quantities. Stock numbers are high so resell value remains low for a long time, if not forever on these shoes.
Resell the best sizes
Certain sizes of sneakers resell for more money than others. To find the best sneaker size to resell, it all depends on the gender of the person the shoe was designed for.
Men’s sizes for Jordans and Nikes resell better in larger sizes because fewer pairs are produced. Sizes like a men’s 12.5 are extremely rare and limited.
Smaller bae sizes resell differently. Grade school sizes 5.5 through 7 usually resell the best for those smaller shoes.
Reselling the right size sneakers can help increase the chances the sneakers will resell for more than retail.
How to know which sneakers will go up in value?
Looking at price trends using websites like StockX can help you predict which pairs of sneakers will go up in value over time. Also, by focusing on popular models, brands and sizes, you also increase your chances of securing a pair that skyrockets in value over time.
Over time, many sneakers go up in value even if they weren’t profitable at first. These sneakers are great investments or long-term holds if you’re able to keep them brand new as they rise in value.
There’s no exact formula to find out which sneakers will go up in value, but most pairs usually do as fewer deadstock pairs are available on the market.
Conclusion
Investing in sneakers and buying profitable pairs is how you can increase your profit margins as a sneaker reseller. Reselling used shoes from the thrift store is another way to learn about sneaker value and brands.
New sneaker resellers need to learn how to identify profitable long-term holds and short-term flips for shoes. You can get started reselling sneakers by experimenting with cheap pairs first before moving up to reselling more expensive pairs.
Try cleaning up a pair of cheap shoes first and reselling those before moving on to reselling pairs that cost hundreds of dollars.
Remember, if you buy a pair of sneakers from a retail store like Foot Locker or Finish Line, you can likely return them if you keep the receipt.